Restaurant tech: Chatbot as a solution to combine self-ordering kiosks, food delivery platforms and online ordering websites
As a restaurant owner, there are many digital technologies to choose from for demand creation and order taking. Instore, you see more and more self-ordering kiosks and ordering apps. Especially in quick service restaurants, self-ordering kiosks are helpful to lower waiting times and to increase customer experience. For delivery, a restaurant can choose from the many food delivery platforms like UberEats, GrubHub and Postmates. These delivery platforms are very convenient to reach new potential customers but food delivery platforms are also expensive and charge high commission fees. Often, a restaurant also has an ordering ability on its website, creating revenue and data from customers. All these separate channels can differ heavily in terms of experience. Things like menu items and pricing easily differ from channel to channel. As a restaurant, is there a way to combine channels? Yes, there is and it’s called a chatbot. A chatbot works via messaging platforms like Face...